Rik and Cefus Offer Some Brutally Honest Constructive Criticism to Fitz From Seattle’s 100.7

One of the best parts of getting out of the office to go to an event like last weekend's Watershed Music Festival at the Gorge is getting a chance to catch up with people you know but rarely see -- it's hard to overstate the value of face-to-face communication.

So when Rik and I ran into our pal Fitz, from Seattle's 100.7 The Wolf, we had the chance to talk shop and have an honest conversation about the business. It was a good time for a frank and open discussion about how our stations are doing -- and for offering some constructive criticism of one another's performances and approach.

It might seem a little technical, but it's great to get all this stuff out in the open.

Take a look and you'll see what we mean ...