Before I begin, please know that I am not making light or fun of mental illness. My ex-wife is a Psychologist. I know the effects and what lack of mental health care can do. In my own family, there are some mental health issues. I grew up watching it. I know it affects many people and urge those who deal with it, to get the help they need and deserve.

Don’t ignore stress
Microgen // Shutterstock
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It was 1999, I was still new to radio and getting to know the business.

It was a couple days away from Halloween. I was asked to do a remote broadcast for a fundraiser for a hospital just north of town. The sales guy, Jonathon, told me it would be on a Friday night. I was stoked. I drove up to the address and saw a building, but didn’t seen any signs on the outside of it. Obviously, it was a hospital, but I had no idea what was about to happen.

Huluween Drive-In 2020
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When I arrived, I checked in with the Jonathon to get the agenda for the evening. That’s when I saw a sign that said ‘Wichita Mental Hospital’. I was struck at how professional it looked. I remember thinking, “Wow, this haunted house when all out”, I thought to myself. I greeted Jonathon. That’s when he looked at me and said, “So, the hospital wants us to promote their Haunted House tonight.” “Yeah, I saw one of the signs. It looks legit.” He asked “Which sign?” “The mental health sign out front”, I said slowly realizing something was afoot.

Dark silhouette of girl behind glass. Locked alone in room behind door on Halloween in grayscale. Nightmare of child with aliens, monsters and ghosts. Evil in home in monochrome. Inside haunted house.
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“Oh, yeah, ummm, you know this is a functioning Mental Health Facility, right?” I had to process that for a moment. “You mean, where people are being treated?” “Yeah, some of them are actors in the Haunted House.” He said so casually, as if telling someone that water was obviously wet.

Gloria Estefan Visits
Photo by Roberto Gonzalez/Universal Orlando Resort via Getty Images
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I was taken aback. Could it be this ironic? Could it be a prank? Where are the cameras?

Jonathon interrupted my process and said, “Look, it’s a fundraiser for their program.

I was still puzzled, “Did you say the patients are part of this haunted house?”

ABC/Nightmares Fear Factory
ABC/Nightmares Fear Factory
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“Yeah, it’s a public service to the area know that mental health is an issue for many people who may not even know it.” Made sense. And I always want to help.

“Ok, let’s do this.” I said, still a bit unsure about what was to come.

Youtube (2) / SkyMall
Youtube (2) / SkyMall
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Jonathon introduced me to one of the doctors who told me about what their goals were. After our conversation, I understood. They were trying to change the myth of mental illness stereotypes. I still thought a Haunted House was an interesting way of communicating this message.

Huluween Drive-In 2020
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I was on-board. He took me through the “haunted house.” I have to admit, it was a unique haunted house experience given the stereotypes of mental illness. Having those in the back of my mind made it a more layered, heightened experience.

Huluween Drive-In 2020
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Am glad I did this. Everyone was nice and the staff did a great job and my experience changed how I viewed mental illness.

It was a bold move on the part of the hospital. I respect their commitment to changing lives inside and outside their building when it comes to mental illness.

 

All My Best,

The JimShow

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